Stoll Keenon Ogden is pleased to announce that the firm has once again been recognized by the BTI Consulting Group in its newly published 2015 BTI Brand Elite: Client Perceptions of the Best-Branded Law Firms.
BTI conducted interviews with more than 600 corporate counsel at large and Fortune 1000 companies to determine potential clients’ perception of law firm brands. Nearly 450 law firms were evaluated to identify those with the most distinct differentiation in the legal marketplace.
BTI Brand Elite 2015 only includes law firms with the definitive imprint on corporate counsel in key factors clients rely on to differentiate law firms including value-drivers, client service strategists and adoption of advanced technology.
Stoll Keenon Ogden PLLC has been recognized as a market-leading innovator by BTI, a leading provider of strategic research to the legal community, in the recently released report The BTI Brand Elite: Client Perceptions of the Best-Branded Law Firms.
SKO was placed in a prestigious group of law firms that are changing the way firms do business, according to interviews with more than 3,000 of the world’s best clients. BTI’s rankings are exclusively client-driven, and its analysis of law firm brands rates nearly 400 firms on nine key dimensions and three critical factors driving clients to select and hire law firms.
The market-leading innovator award recognizes SKO for its relevant, forward-thinking approaches that drive market differentiation. For more information on BTI and the brand elite listings, visit www.btibrandelite.com.